# Quarterly Article Content Guide

### <span style="background-color: rgb(251, 238, 184);">FY 2027 Quarterly Content Deadlines</span>

**Q2 - 2**<sup>**nd**</sup> **Wednesday in September (Sept 9th , 2026)**

**Q3 - 2<sup>nd</sup> Wednesday in December (Dec 9th, 2026)**

**Q4 - 2<sup>nd</sup> Wednesday in March (March 10th, 2027)**

**Q1 - 2<sup>nd</sup> Wednesday in June (June 9th, 2027)**

**<span style="text-transform: none;">[University of Utah Health Science Core Facilities Quarterly Content Submission Form](https://forms.cloud.microsoft/r/jZfu7LL7Gt "https://forms.cloud.microsoft/r/jZfu7LL7Gt")</span>**

<div id="bkmrk-" style="font-size: 12pt; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; direction: ltr; font-family: Aptos, Arial, Helvetica, sans-serif; color: rgb(0, 0, 0);"></div><div id="bkmrk-search-rankings-on-a" style="font-size: 12pt; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; direction: ltr; font-family: Aptos, Arial, Helvetica, sans-serif; color: rgb(0, 0, 0);"><span style="caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-family: Aptos, Arial, Helvetica, sans-serif; font-size: 16px; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; display: inline !important; float: none;">Search rankings on all major search engines are heavily affected by how recent a site’s latest content was posted. We are planning to collect 1 article from each facility and space them across a given quarter. This should provide sufficient content for approximately 2 articles per week over a given quarter to help maintain our visibility and to prevent any one article/facility from getting lost in a mass dump. </span></div><div id="bkmrk--1" style="font-size: 12pt; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; direction: ltr; font-family: Aptos, Arial, Helvetica, sans-serif; color: rgb(0, 0, 0);"></div><div id="bkmrk-facility-managers-ar" style="font-size: 12pt; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; direction: ltr; font-family: Aptos, Arial, Helvetica, sans-serif; color: rgb(0, 0, 0);"><span style="caret-color: rgb(0, 0, 0); color: rgb(0, 0, 0); font-family: Aptos, Arial, Helvetica, sans-serif; font-size: 16px; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; display: inline !important; float: none;">Facility managers are encouraged to delegate production of these articles to staff where appropriate. The cores IT staff will be responsible for formatting/managing these articles and their publishing dates.</span></div><div id="bkmrk--2" style="font-size: 12pt; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; direction: ltr; font-family: Aptos, Arial, Helvetica, sans-serif; color: rgb(0, 0, 0);"></div><div id="bkmrk-the-minimum-criteria" style="font-size: 12pt; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; direction: ltr; font-family: Aptos, Arial, Helvetica, sans-serif; color: rgb(0, 0, 0);">The minimum criteria for the quarterly content update is as follows:</div><div id="bkmrk--3" style="font-size: 12pt; font-style: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: auto; text-align: start; text-indent: 0px; text-transform: none; white-space: normal; widows: auto; word-spacing: 0px; -webkit-text-stroke-width: 0px; text-decoration: none; direction: ltr; font-family: Aptos, Arial, Helvetica, sans-serif; color: rgb(0, 0, 0);">  
</div>1. <div role="presentation" style="direction: ltr;">The update should be 2-4 paragraphs in length and are encouraged to include one or more of the following topics:</div>
1. <div role="presentation" style="direction: ltr;">Capability expansions (New instruments, updated procedures or processes, etc.)</div>
2. <div role="presentation" style="direction: ltr;">Featured active projects (Progress updates on active projects, recent breakthroughs or user tips, subject to project PI approval where applicable)</div>
3. <div role="presentation" style="direction: ltr;">Staffing changes and staff highlights/attributions. (Highlights should focus on staff abilities or work rather than personal profiles. Profile pieces to highlight individual staff members may be used when new staff joins a facility or for one update a year when if no other content is available)</div>

3. <div role="presentation" style="direction: ltr;">Where available and relevant new photos of work or projects may be provided to be included. If no photos are available, we will work with you to create or take a facility header photo that we can use by default.</div>
4. <div role="presentation" style="direction: ltr;">Deadlines for new content will be as follows :</div>
1. <div role="presentation" style="direction: ltr;">Q2 - **2**<sup>**nd**</sup> **Wednesday in September (Sept 9th , 2026)**</div>
2. <div role="presentation" style="direction: ltr;">Q3 - **2**<sup>**nd**</sup> **Wednesday in December (Dec 9th, 2026)**</div>
3. <div role="presentation" style="direction: ltr;">Q4 - **2**<sup>**nd**</sup> **Wednesday in March (March 10th, 2027)**</div>
4. <div role="presentation" style="direction: ltr;">Q1 - **2**<sup>**nd**</sup> **Wednesday in June (June 9th, 2027)**</div>

6. <div role="presentation" style="direction: ltr;">Submissions for this first year should be submitted to the following Microsoft Form: </div><div role="presentation" style="direction: ltr;">  
    </div><div role="presentation" style="direction: ltr;"><span style="text-transform: none;">[University of Utah Health Science Core Facilities Quarterly Content Submission Form – Fill out form](https://forms.cloud.microsoft/r/jZfu7LL7Gt "https://forms.cloud.microsoft/r/jZfu7LL7Gt")</span> </div>